Aesthetic Clinic Business Resources
Medical professionals tend to have little to no business, marketing and finance training. In this series, Dr. Amrit condenses 8 years of lessons learnt in 8 hours of webinars. He discusses the key to patient acquisition and growing your patient bookings to scale and grow your clinic in a short space of time. Website traffic to lead generation to conversion to appointment is covered over these 4 sessions as well as input from special guests/ industry experts. This series will blow your mind in how much aesthetic work is out there waiting for you to tap into.
Number Of Videos
4 Videos
Duration
8 Hours
Course Description
In this groundbreaking series, Dr. Amrit condenses 8 years of invaluable lessons learned from running an aesthetic clinic into 8 hours of powerful webinars. Geared towards medical professionals with little to no business, marketing, or finance training, this course explores the essential strategies for scaling and growing your aesthetic clinic. Dr. Amrit takes you through every stage of patient acquisition, from website traffic generation to converting visitors into appointments and ultimately growing your patient bookings.
Over four sessions, you will dive into crucial topics such as SEO and paid media marketing (Google Ads and Meta Ads), learning how to drive targeted traffic to your website. Dr. Amrit walks through his own clinic's metrics—breaking down everything from bookings per week to patient retention strategies—and shows you the vital entrepreneurial mindset required for long-term success. The series offers actionable insights on optimizing your website for conversions, maximizing upsells from single treatments to package treatments, and boosting patient retention.With input from industry experts like Natalie Dryden, a clinic growth consultant, and Harpreet, a Meta Ad campaign specialist, you’ll learn advanced tactics on patient retention, CRM systems, and how to refine your ad campaigns to lower cost-per-lead and increase conversions. In the final episode, Dr. Amrit is joined by Mehmet, a marketing lecturer and agency founder, who shares his deep expertise on Google Ads, including A/B testing, audience targeting, and the proven methods for driving exceptional ad performance.
This series will revolutionize the way you approach marketing for your clinic, showing you how to unlock the full potential of your business in a short amount of time. Watch this series to take your clinic to the next level, optimize your patient acquisition, and master the art of turning leads into loyal customers.
Over four sessions, you will dive into crucial topics such as SEO and paid media marketing (Google Ads and Meta Ads), learning how to drive targeted traffic to your website. Dr. Amrit walks through his own clinic's metrics—breaking down everything from bookings per week to patient retention strategies—and shows you the vital entrepreneurial mindset required for long-term success. The series offers actionable insights on optimizing your website for conversions, maximizing upsells from single treatments to package treatments, and boosting patient retention.With input from industry experts like Natalie Dryden, a clinic growth consultant, and Harpreet, a Meta Ad campaign specialist, you’ll learn advanced tactics on patient retention, CRM systems, and how to refine your ad campaigns to lower cost-per-lead and increase conversions. In the final episode, Dr. Amrit is joined by Mehmet, a marketing lecturer and agency founder, who shares his deep expertise on Google Ads, including A/B testing, audience targeting, and the proven methods for driving exceptional ad performance.
This series will revolutionize the way you approach marketing for your clinic, showing you how to unlock the full potential of your business in a short amount of time. Watch this series to take your clinic to the next level, optimize your patient acquisition, and master the art of turning leads into loyal customers.
Learning Objectives:
- Understand the essential concepts of marketing, business, and finance for growing your aesthetic clinic.
- Develop a patient acquisition strategy using SEO and paid media campaigns (Google Ads and Meta Ads).
- Optimize your website to convert visitors into active bookings with landing page strategies.
- Implement upselling techniques to maximize patient revenue by offering treatment packages.
- Boost patient retention and lifetime value through CRM systems and personalized follow-up strategies.
- Execute successful ad campaigns for your clinic, using A/B testing, audience targeting, and retargeting methods.
- Gain insights into the financial metrics that drive your clinic’s growth, including patient bookings, website traffic, and marketing ROI.
- Apply advanced digital marketing techniques for generating consistent leads and scaling your clinic's operations.
Course Content
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